The core mechanism that makes Native sticky: usage generates context, context makes agents smarter, smarter agents drive more usage. The flywheel entry point shifts by ICP — for Healf, it's OKR setting → agent-assisted tracking → context accumulation → richer reviews → better alignment → deeper usage.

Success = users who started by setting OKRs and ended up relying on Native for ongoing performance conversations, evidence collection, and decision-making.

Covers: design partner adoption depth, retention signals, onboarding-to-habitual-use conversion, evidence that the context flywheel actually turns.

The core mechanism that makes Native sticky: usage generates context, context makes agents smarter, smarter agents drive more usage. The flywheel entry point shifts by ICP — for Healf, it's OKR setting → agent-assisted tracking → context accumulation → richer reviews → better alignment → deeper usage.

Success = users who started by setting OKRs and ended up relying on Native for ongoing performance conversations, evidence collection, and decision-making.

Covers: design partner adoption depth, retention signals, onboarding-to-habitual-use conversion, evidence that the context flywheel actually turns.